The Best Postcards for
Real Estate Agents

Do you need a company that can do EVEYRTHING for you from start to finish?

Do you sometimes need a short-run print on a particular postcard?

Do you prefer custom-designed real estate marketing post cards that are unique to you (instead of the prepackaged stuff)?

Do you need a real estate post cards printer that also provides full mailing house services?

My Kelly Recommends list of postcards for real estate agents is here to save you time, effort, and money. I compiled this list from both my personal experiences with real estate post cards vendors, PLUS recommendations from some of the top real estate marketing professionals I know.

If you find this list of good value, please
send me a note about your successes!

Kelly Recommends These Suppliers
of Postcards for Real Estate Agents

Turn-key Real Estate Post Cards

• Over a thousand attractive, professionally designed real estate post cards templates. Sharper Agent continually adds new designs and campaign themes to their product offerings. This ensures you will always have something fresh and new to send out to your database.
• They have a team of in-house design assistants who can customize the cards for you for a modest, additional fee.
• Their postcards can also be sent out via email. If email marketing is part of your marketing strategy, this can be a great bonus.
• Free webinars and training on how to use their website to design and order post cards.
• Will handle the mailing of your cards for you. Note: They outsource their printing to Express Copy, a top notch third party provider.

Least Favorite Features of Sharper Agent:

• Too polished of a look. Their predesigned cards are pretty and very professional looking. However, I am of the opinion of that flashy, polished post cards do not sell as well as post cards that convey personality and agent style.
• Canned content. Some of the cards offer tips that are pretty hokey or overly simplistic. The problem of canned content is pretty common throughout the industry, reflects poorly on the professionals using them, and is often why many agents will hire me to develop custom content for their cards.
  
  

Full Service Printer and Mail House

My favorite features of ExpressCopy.com:

• One-on-one training for using their online design and post card ordering website.
• Many attractive, professional, easy-to-use post card templates from which you can choose to design your own cards.
• Competitive prices. Their full-service mailing prices are hard to beat. (This includes: full-color printing on both sides of the card, addressing of the cards, delivering the cards to post office.)
• Lamination of the card to make it stand out from the clutter.
• High quality printing.In my opinion, nothing looks worse than cheap color and print quality on postcards for real estate agents.
• Full mailing list services (ExpressCopy was recently purchased by InfoUSA - one of the largest mailing list providers in the country)
• Consistent turnaround times. This makes it easy for me to time orders so that the cards will hit mailboxes around the intended arrival dates.
• Easy online ordering for BOTH custom-designed cards (I use Publisher to design my clients' cards and then convert these files to a PDF before uploading them to the Express Copy website) AND Express Copy template-designed cards.
• Excellent customer service and rapid problem resolution.

My Least Favorite Features of ExpressCopy.com:

• Minor discolorations. Over the long run, their color process has been pretty consistent. However, I've seen some minor color variations cropping up over the last couple of months...but, those variations have been nothing to write home about.
• Hmmmm....beyond the above issue, I can honestly say that I have never felt a need to complain about anything ExpressCopy.com offers. They have consistently been a pleasurable vendor with whom to do business.

Inexpensive Postcards

Small Print Runs on Postcards for Real Estate Agents

1. MyPostcardCompany.com
2. VistaPrint.com (Beware: There is a BUZZ going around that VistaPrint.com has recently begun some underhanded practices by automatically signing you up for expensive monthly programs. It seems there are lots of little boxes you have to UNcheck when you place an order, or you will soon see unexpected $14.95 charges hitting your credit card every month. What a headache! I may remove them entirely from this list JUST for that very reason. For now, I will publicize this BAD BUSINESS practice!)
3. ExpressCopy.com (depends on size, quantity, and price for the order)
4. QuantumMail.com