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Real estate leads are EVERYWHERE - if you know where to look


Why are real estate leads so important?

There are a thousand pathways to becoming a millionaire real estate. The ONE COMMON FACTOR in each of these pathways is the ability to generate a LOT of LEADS. It all comes down to a very simple formula of NO LEADS = NO BUSINESS.

I meet lots of real estate agents who think of themselves as being in the real estate business. However, I have found that my clients have profoundly transformed their businesses when they have made the switch to thinking of themselves being in the LEAD GENERATION BUSINESS.

If the thought of generating just ONE real estate lead today seems daunting, then getting LOTS of sales leads will likely seem to you to be a near impossibility.


Do not worry. It is so much easier than you think.

Below are some pathways to consider.

To begin, pick your favorite one or two lead generation methods from the list below and click on the link to read more. (Note: Do NOT try to do all of these. Just focus on ONE or TWO.) Learn everything you can about that particular lead generating marketing strategy and begin mastering it!

  • Personal letters, sent on a quarterly basis to your Sphere or House list generate warm, friendly leads
  • Calls on your existing listings are sales leads waiting to be converted
  • Alliance partners are hotbeds for sending you a lead
  • Referrals from your existing network of clients, friends, and family are the best kinds of leads out there
  • Small classified ads tied to 1-800 numbers can quickly generate more leads than you can handle
  • Automated, online home finding tools are great ways to generate sales leads from both your Sphere list and any future prospects you may meet
  • Stealth sites generate free leads while you sleep
  • Drip email campaigns are time-proven ways to cultivate a wealth of sales leads
  • A website designed to be a lead generation tool - instead of an online brochure - can deliver instant leads
  • Regular phone calls to your Sphere or House list can generate leads on the spot
  • Becoming a Farm area expert can explode your business with real estate leads

Click here to leave the Real Estate Leads page and return to the Real Estate Marketing Mentor Home page.



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